Is there a market for a portable golf sim business in your area?
Answer 6 questions and find out — plus which events to run first and what the revenue could look like.
Learn More About the SchoolWhat Makes A Market Work
What makes a good market for a portable golf sim business
You don't need a major city to make this work
A lot of people assume this business only works in big metro areas, but that's not accurate. Smaller markets often have less competition, more loyal repeat customers, and a tight-knit community where one great event leads to three referrals. What matters more than city size is whether you have some mix of venues that host events, a few businesses nearby, and people willing to pay for a fun experience — all of which exist in most towns and small cities, not just major metros.
The three revenue channels to look for
Venue and brewery events are your fastest way to get started — bars and restaurants are usually easy to approach and eager for something to bring in a crowd. Private and backyard events pay well and build word-of-mouth fast in tight communities. Corporate events pay the most per booking but take longer to land, since you're usually approaching a business directly rather than walking into a bar. A market with even one or two of these three channels is workable — a market with all three is where operators build full-time income fastest.
Competition means the market already exists
It's natural to worry that seeing another portable golf sim operator in your area means the opportunity is gone. In practice, the opposite is often true — competition validates that people in your market are already paying for this experience. Being first has real advantages, but so does entering a market where demand is already proven. The operators who win in competitive markets are the ones who show up more professional, more responsive, and more reliable than whoever got there first.
Common Questions
Questions people ask before starting
Do I need to live in a big city to start a portable golf simulator business?
No. Smaller markets often have less competition and more loyal repeat customers. What matters more than city size is whether your area has venues that host events, some nearby businesses, and people willing to pay for an entertaining experience.
How much can you make with a portable golf simulator business in a small town?
It depends on your venue and corporate options, but operators in smaller markets typically see $450-$900 per event, with a strong month of 4 events landing between $1,800-$3,600. Private and backyard events tend to be the strongest revenue channel in smaller, tighter-knit communities.
Is there too much competition already in golf simulator rentals?
Usually not. This is still an emerging space in most markets, and seeing another operator nearby actually validates that people are already paying for the experience. The operators who succeed in markets with some competition typically win on professionalism, responsiveness, and client experience rather than being first.
Can I start this business without a truck or van?
Most full setups fit comfortably in an SUV or minivan — you don't need a dedicated van or truck to get started. If you're not sure your current vehicle has enough room, it's worth measuring your trunk or cargo space against a typical portable simulator's packed dimensions before buying equipment.
What if my area doesn't have many breweries or bars?
Venue events are the easiest starting point, but they're not the only revenue channel. Markets without a strong bar and brewery scene often do well with private and backyard events instead, which pay more per event and build referrals quickly in tight-knit communities.
How do I know if my area has enough demand for this business?
Look for three things: venues that already host events (breweries, restaurants, event spaces), some nearby businesses or corporate offices, and general interest in entertainment or golf in your area. Having even one or two of these gives you a workable market — take the assessment above for a more detailed breakdown of your specific area.